Hot, Hot, Hot Color Trends

Karen Wistrom, vice president of marketing for Minnesota cabinetmaker Dura Supreme, is also a certified interior designer and a longtime member of the International Color Marketing Group, an organization of color professionals that tracks trends and forecasts color.

According to Wistrom, the economy is the predominant factor driving color trends in 2012. “People are looking for color palettes that are going to be longer lasting instead of trendy or changing seasonally,” she says. “Gray, for example, has emerged as an extremely popular color in the past few years. It is a safe, neutral color that transcends time.”

 

Gray Room



Not all is dismal, however. In fact, she says, that same bleak economic picture pushes people toward accent colors that are rejuvenating. Thus, color-watchers also predict counteractive brights in Pantone’s dynamic pick for color of the year, Tangerine Tango, and CMG’s color of the year, Boyz-N-Berry, a deep rich purple with red undertones.




Tangerine Tango Chair

Boyz-N-Berry Wall



Another palette with legs: eco-earthy. “The desire for all things eco-friendly,” says Wistrom, “translates in the rising popularity of landscape colors, such as earthy greens, blues, and reds.”

Source:  Midwest Home Magazine